Peloton Instructor Jess Sims Becoming Reebok's New Brand Ambassador Just Makes Sense

Image Source: Courtesy of Peloton Peloton instructor and NASM-certified personal trainer Jess Sims practically grew up on the basketball court wearing Reebok Iversons – and the Reebok love runs in her family. Her dad, for instance, has an impressive collection of Reebok classics (they’re “vintage,” she says). Sims is Reebok’s newest brand ambassador, and the…